Regardless of whether you’re a first-time AdWords user or a seasoned online marketer, getting the right training—and certification—can make or break your online advertising efforts. So if you want to ...

Earlier this year, Google launched a beta test that automatically launched machine-generated ads in a small set of AdWords accounts. The lack of control in that test wasn’t particularly well-received.

What if you built a website and nobody came? Simple answer: Start an ad campaign using Google AdWords. AdWords is a daunting and complex system, but it really isn’t that difficult to start using. Even ...

The revolutionary advertising product launched 25 years ago, propelling the company into the stratosphere. Could the party be ...

Google is introducing new ways for AdWords users to collect more data about their audience to better optimize their campaigns. Google AdWords has been integrated with Google Surveys 360, and ...

Even as Apple's iAd prepares to sunset, Google has launched a long-awaited iOS app for AdWords — not just AdWords Express — giving people running campaigns through the service a more convenient way of ...