For decades, many organizations have tried customizing certain aspects of their marketing, sales, and customer experiences.

New ventures show short path to success, economic metrics seem contradictory, Amazon laying off 14,000 for leaner operations.

Every product manager knows the sting of launching a feature that falls flat. Hours of engineering, design, and testing can ...

AT& T, one of the top phone carriers in the U.S., is noticing an alarming shift in customer behavior as it battles growing competition from rivals and faces controversy over its prices. In response to ...

When marketers incorporate VR and AR into their campaigns, they can create immersive experiences that captivate audiences and ...