Bing Rewards launched in 2010 as a way to incentivize the use of the Bing search engine. Sure, it seems a bit like Bing is bribing people to use their search engine, but loyalty programs are pretty ...

Microsoft Rewards is a loyalty program that incentivizes users to engage with various Microsoft products and services, offering rewards for activities such as searching the web with Bing. By ...

Microsoft will rebrand Bing Rewards into Microsoft Rewards in an effort to broaden the program and gain a better understanding of how individuals browse, view and use its products and services.