Over the last decade, skulls and skeletons appeared in nearly one of every 200 new U.S. logos.

In August, Cracker Barrel changed, then changed back, its logo. The company's CEO shed light on the reasoning.

Cracker Barrel CEO Julie Felss Masino appeared before investors at the 13D Monitor Active-Passive Investor Summit in New York ...

Julie Felss Masino discusses Cracker Barrel's failed logo update and ongoing pressure from activist investor Sardar Biglari ...

Cracker Barrel had debuted its new logo in August, but quickly faced backlash for ditching a depiction of the “Old Timer” ...

Cracker Barrel had debuted its new logo in August, but quickly faced backlash for ditching a depiction of the “Old Timer” ...

The University of Texas broke tradition by adding corporate logos to its football field, a year after Athletic Director Chris ...

The University of Texas broke tradition by adding corporate logos to its football field, a year after Athletic Director Chris ...

The short-lived Cracker Barrel logo redesign that spurred MAGA complaints about the company’s supposed “woke” turn had ...

Zohran Mamdani’s mayoral campaign recently riffed on the New York Knicks logo, but it’s not the first to lean into brand ...

PepsiCo said the new logo will first appear in a redesign of PepsiCo.com and its global social channels, including LinkedIn, ...

A Northeast Memphis Cracker Barrel closed its doors, roughly two months after the chain's move to upgrade its establishments ...