Google wants 'AI mode' on Search to be as personal as possible, and it'll soon tap into services like Gmail or Drive to know ...

Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads.

Google’s AI Overview has somehow successfully managed to get people to be less engaged with search results, clicking through ...

After losing share to the likes of Perplexity, ChatGPT, and Grok, the OG search giant is, perhaps surprisingly, regaining ...

Google reports that AI features are adding searches rather than replacing them, pointing to more AI-led sessions and steady ...

Google's Search business model is built on users clicking links to ad-supported websites, but artificial-intelligence ...

Google's Maxim Braverman says AI, YouTube creators, and smarter search tools are reshaping how travelers plan and discover ...

The search giant's first $100 billion quarter suggests cannibalization isn't the right frame for Google's AI transition.

Google Search VP says advertisers should expect new and novel ad formats built for conversational and multimodal queries.

Google's making it easier to see more of the sites you love, with the launch of this new feature. Here's what to know, ...

Despite persistent concerns about artificial intelligence cannibalizing Search revenues, Google's Search business has ...

If you frame this as a zero-sum game, you’ll miss how people actually behave—and how marketing strategies need to evolve.