How to buy the limited-edition Nike Air Max 90 "NFL Rivalry Pack", which is releasing for eight lucky fanbases online.

The USC Trojans and Duke Blue Devils showed off their Nike Kobe basketball shoe rotation on Instagram ahead of the 2025-26 ...

Designed as the world’s first powered footwear system for running and walking, Nike has taken a bold step forward. Rather than chasing elite performance metrics, Project Amplify explores how robotics ...

Unlike a super shoe, Project Amplify isn't about making people quicker. But I'll be damned if it isn't fun to run fast.

Nike is offering a major deal on its Dunk Low basketball shoes that'll save you up to $47 off — and you can grab them in a slew of colors. Grab your favorite pair here.

On Oct. 29, 2003, an 18-year-old LeBron James made his debut in the NBA as a member of ... anniversary with a new colorway for the LeBron XXIII signature shoes. Available for $210 on nike.com, the ...

Founded in 2011, SheerID is ISO and SOC 2 Type 2 Certified and does not sell or rent verified customer data. SheerID is backed by Fortson VC, Brighton Park Capital, Centana Growth Partners, Voyager ...

An award-winning New York-based designer known for her sculptural dresses, Melitta Baumeister is taking on sport in ...

From puffer jackets to best-selling kicks, our commerce editors round up their favorite things to buy from The Swoosh in 2025 ...

Longin, Puma’s vice president of running and training, is speaking to The Athletic from their offices in Massachusetts. That ...

Whoa! Salomon built a speedy shoe for pavement. Plus more surprises.

Customers launched a class-action lawsuit against On trainers in the US. But loud clothes and accessories are everywhere ...