From the wealthiest owners to groundbreaking players to innovative executives, meet some of the most influential female ...

From billion-dollar team owners to top investors and media power players, these 25 women are reshaping the global sports economy and changing who controls the game.

The Women's Sports Foundation spent Wednesday evening of celebrating the great gains made over the past few years.

Cindy Parlow Cone, President of U.S. Soccer Federation, has been recognized among Forbes' prestigious America's Most Powerful ...

Laura Youngson didn't expect to focus so much on soccer cleats when she organized a group of women to climb Mount Kilimanjaro and play a high-altitude match. The point of the 2017 game was to ...

Nike's shift from "Just Do It" to "Why Do It?" reflects America's cultural embrace of hesitation over action, marking a troubling trend in brand messaging.

In today’s game, football isn’t just about goals and trophies; it’s also about the logos printed on the shirts, the brands, ...

The price of these Nike Air Max sneakers simply cannot be beat. Athlon Sports aims to feature only the best products and services. We may receive compensation for links to products and services on ...

Caitlin Clark's influence on the WNBA has been transformative since her debut. Beyond her on-court performance, the Indiana ...

Buyers say these futuristic Nike Air Max shoes are “incredibly comfortable,” and right now you can score a pair for 41% off at JD Sports. Athlon Sports aims to feature only the best products and ...

As marketers, we were all recently exposed to a communication campaign by a popular tea brand in Sri Lanka that sparked ...

The company unveiled a thermal regulation jacket, a soccer jersey with more airflow, neuroscience-based shoes and sneakers ...