If 2025 was the year agencies tried to fix everything with more tech, 2026 has to be the year we undo the chaos. Because honestly, for every problem that’s popped up lately, someone’s gone, “I know!
Advertisers have been pulling investment from newsbrands and trusted journalism for years. The latest AA/Warc figures show ...
The film was made by Saatchi & Saatchi and directed by Jonathan Alric (one half of French duo The Blaze) through Iconoclast.
The work has been created by Leo UK. by Gurjit Degun ...
The work debuted on Marks & Spencer’s YouTube channel this morning.
Agency group confirmed it received an 'unsolicited approach' to buy M&C Saatchi Performance. by Beau Jackson ...
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Any AI system will only ever be as good as the data that feeds it. And, in the case of Criteo commerce AI, that can’t just be ...
But autumn isn’t all bad. It’s also prime time for great TV and, with it, hopefully, great TV ads. So, let’s huddle under the glow of the screen, pop a few echinacea and see what we have in store. Get ...